{"id":207,"date":"2012-02-03T09:49:57","date_gmt":"2012-02-03T09:49:57","guid":{"rendered":"http:\/\/www.tellmetxt.com\/blog\/?p=207"},"modified":"2021-03-26T13:20:23","modified_gmt":"2021-03-26T13:20:23","slug":"a-consumer-guide-to-short-codes-and-text-costs","status":"publish","type":"post","link":"https:\/\/www.flinca.com\/blog\/a-consumer-guide-to-short-codes-and-text-costs\/","title":{"rendered":"A consumer guide to short codes and text costs"},"content":{"rendered":"\n
\"Short<\/a>
Image supplied by flickr.com\/photos\/andrewbain\/<\/figcaption><\/figure><\/div>\n\n\n\n

There is a fair bit of confusion that arises with some people as to what a short code is, what is its purpose, and how much does it cost to text? These are quite valid questions and in the post I’ll attempt to tell you everything you need to know as a consumer about short codes.<\/p>\n\n\n\n

Sending a text message to a regular mobile number<\/strong><\/p>\n\n\n\n

Sending a text to a regular 11 digit mobile number is the basic form of SMS you will be used to. If you have inclusive texts in your mobile plan, then there will be no charge for doing this. If you do not have inclusive texts, or you have used them all up, you will be charged by your operator their standard network rate for sending a text message. Your mobile operator will be able to advise you what this charge is, but it is likely to be around the 10p mark.<\/p>\n\n\n\n

Sending a text message to a standard short code number<\/strong><\/p>\n\n\n\n

A short code number is a mobile number that typically consists of 5 digits. Our own service makes use of such a short code, 60777. Sending a text to such a number means you will usually be charged by your operator at their standard network rate, around 10p. Inclusive texts in a mobile plan are not normally used when sending an SMS message to a short code.<\/p>\n\n\n\n

Sending a text message to a premium rate short code number<\/strong><\/p>\n\n\n\n

With a few minor exceptions, which we do not intend to cover here, sending a text to a premium rate short code number will still only cost you one standard rate text message. Most of these services operate by billing you when you receive a text from them via your mobile operator. In the UK such services are regulated by PhonepayPlus<\/a>. There are very strict rules about such services and as such it should be very difficult to inadvertently use one without you knowing beforehand that it is a premium rate service and how much it is going to cost you.<\/p>\n\n\n\n

tellmeTXT<\/a> does not make use of such premium rate services.<\/p>\n\n\n\n

Sending text messages to a charity short code<\/strong><\/p>\n\n\n\n

A charity short code (always begins with a 7) works in much the same way as a premium rate short code. The main difference is that 100% of the money goes to the charity, whereas with a premium short code roughly one third of what you are charged is shared between the mobile operator and the Government via VAT.<\/p>\n\n\n\n

Receiving Text Messages<\/strong><\/p>\n\n\n\n

With the exception of premium rate texts covered above, it should always be free to receive text messages on your UK mobile, even when you are abroad. Neither you or your customers will ever be charged for receiving a text message from tellmeTXT<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

There is a fair bit of confusion that arises with some people as to what a short code is, what is its purpose, and how much does it cost to text? 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You simply send a text message with a keyword and short code and quickly receive a text response. It\u2026","rel":"","context":"In "Business"","block_context":{"text":"Business","link":"https:\/\/www.flinca.com\/blog\/category\/business-2\/"},"img":{"alt_text":"Typo - San Fransisco","src":"https:\/\/i0.wp.com\/www.flinca.com\/blog\/wp-content\/uploads\/typo.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":409,"url":"https:\/\/www.flinca.com\/blog\/7-mistakes-to-avoid-with-your-text-message-marketing\/","url_meta":{"origin":207,"position":1},"title":"7 mistakes to avoid with your text message marketing","author":"Philip Wattis","date":"23 April 2012","format":false,"excerpt":"The rise in text message (SMS) marketing by businesses is phenomenal, and the growth of this effective method of promotion shows no signs of stopping.","rel":"","context":"In "Business"","block_context":{"text":"Business","link":"https:\/\/www.flinca.com\/blog\/category\/business-2\/"},"img":{"alt_text":"Text Message Marketing Mistakes","src":"https:\/\/i0.wp.com\/www.flinca.com\/blog\/wp-content\/uploads\/text_message_mistakes.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":303,"url":"https:\/\/www.flinca.com\/blog\/5-ways-an-inbound-sms-keyword-campaign-beats-other-methods\/","url_meta":{"origin":207,"position":2},"title":"5 ways an inbound SMS keyword campaign beats other methods","author":"Philip Wattis","date":"22 February 2012","format":false,"excerpt":"Text message mobile marketing for business is still the most effective way for an organisation can use mobile advertising to promote their business. We are not talking about bulk messaging, but rather inbound SMS marketing, where you publish a keyword and a short code, combined with a compelling reason for\u2026","rel":"","context":"In "Business"","block_context":{"text":"Business","link":"https:\/\/www.flinca.com\/blog\/category\/business-2\/"},"img":{"alt_text":"BlackBerry Smartphone Closeup","src":"https:\/\/i0.wp.com\/www.flinca.com\/blog\/wp-content\/uploads\/blackberry.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":128,"url":"https:\/\/www.flinca.com\/blog\/6-tips-to-running-a-successful-sms-campaign\/","url_meta":{"origin":207,"position":3},"title":"6 tips to running a successful SMS campaign","author":"Philip Wattis","date":"16 January 2012","format":false,"excerpt":"We've listed below\u00a06 ways to ensure your 'text and response' mobile marketing campaign proves to be a success. Follow these tips and you will increase your sales without\u00a0expending much time, effort or money.","rel":"","context":"In "Mobile"","block_context":{"text":"Mobile","link":"https:\/\/www.flinca.com\/blog\/category\/mobile\/"},"img":{"alt_text":"Text Messaging SMS Flip Phone","src":"https:\/\/i0.wp.com\/www.flinca.com\/blog\/wp-content\/uploads\/4459872700_cc2db3bf24_m1.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":169,"url":"https:\/\/www.flinca.com\/blog\/sms-is-dead-long-live-the-text-message\/","url_meta":{"origin":207,"position":4},"title":"SMS is dead! Long live the text message!","author":"Philip Wattis","date":"20 January 2012","format":false,"excerpt":"It seems every few months a new report or article is published proclaiming that text messaging (SMS) is dead. This is usually accompanied with a review or some blatant advertising for the latest and greatest Instant Messaging (IM) mobile application, iMessage being one of the more recent phenomena from 2011.","rel":"","context":"In "Mobile"","block_context":{"text":"Mobile","link":"https:\/\/www.flinca.com\/blog\/category\/mobile\/"},"img":{"alt_text":"Broken iPhone","src":"https:\/\/i0.wp.com\/www.flinca.com\/blog\/wp-content\/uploads\/broken_iphone.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":115,"url":"https:\/\/www.flinca.com\/blog\/how-car-dealers-can-use-text-messaging-to-reduce-costs\/","url_meta":{"origin":207,"position":5},"title":"How car dealers can use text messaging to reduce costs","author":"Philip Wattis","date":"9 January 2012","format":false,"excerpt":"Mobile marketing campaigns do not always take the form of bulk messaging, where you have a database of mobile numbers that you broadcast a message to in the hope that you receive a response. An inbound SMS campaign such as tellmeTXT can tap the power of consumers and their mobiles\u2026","rel":"","context":"In "Automotive"","block_context":{"text":"Automotive","link":"https:\/\/www.flinca.com\/blog\/category\/other-technology\/automotive\/"},"img":{"alt_text":"Car Forecourt","src":"https:\/\/i0.wp.com\/www.flinca.com\/blog\/wp-content\/uploads\/car-forecourt.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/posts\/207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/comments?post=207"}],"version-history":[{"count":1,"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/posts\/207\/revisions"}],"predecessor-version":[{"id":1329,"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/posts\/207\/revisions\/1329"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/media\/206"}],"wp:attachment":[{"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/media?parent=207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/categories?post=207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.flinca.com\/blog\/wp-json\/wp\/v2\/tags?post=207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}