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Text Messaging SMS Flip Phone

6 tips to running a successful SMS campaign

We’ve listed below 6 ways to ensure your ‘text and response’ mobile marketing campaign proves to be a success. Follow these tips and you will increase your sales without expending much time, effort or money.

Touch Me! - NFC (Near Field Communication)

NFC – The next big thing in mobile that you need to know

The technology that drives NFC has been around for a while now. You’ll have no doubt been into retail stores that have scanners on the door and all the merchandise has a little electronic device attached – that is essential NFC technology at work. So why is this important to you and what does it have to do with your mobile telephone?

Car Forecourt

How car dealers can use text messaging to reduce costs

Mobile marketing campaigns do not always take the form of bulk messaging, where you have a database of mobile numbers that you broadcast a message to in the hope that you receive a response. An inbound SMS campaign such as tellmeTXT can tap the power of consumers and their mobiles by offering an informative and unobtrusive service to your potential customers, while at the same time reducing your own costs.

BlackBerry Smartphone Closeup

Why I’m Ditching My BlackBerry in 2012

I’ve always loved the fact that my BlackBerry has a real keyboard, I don’t feel an on-screen equivalent can compete. I will also miss how tightly it integrates with Outlook, even though RIM still sticks with their dubious decision to cripple the functionality when not linked to Microsoft Exchange. However, these are sacrifices I am willing to take, which goes someway to showing how disillusioned I have become with RIM’s flagship brand.